Founded in 2003 by Amsale Aberra, the KENNETH POOL label has long been recognized for its embodiment of fantasy and drama with its grand ball gowns, luxurious fabrics and exquisite beadwork. Already renowned for her AMSALE and CHRISTOS collections, Amsale now takes on the role of Creative Director for KENNETH POOL. Amsale's creations for the collection carry on the legacy of the label, with each of her gowns for KENNETH POOL celebrating and catering to the bride who commands the spotlight.

"I am so excited to be designing this collection," says Ms. Aberra, working in her New York Atelier where all of the gowns are designed and sewn. "I have always loved the KENNETH POOL bride and the fantasy she represents. My other collections are more about softness and simplicity, and designing KENNETH POOL allows me to express the more elaborate side of my personality."

This season there is a special emphasis on unique fabrications and couture details. Organza ruffles, sensuous silk jersey, and creamy duchesse satin dominate, whether artfully draped, elaborately beaded, or delicately trimmed with Swarovski crystals. Each gown encapsulates the essence of the collection: Ultimate Femininity combined with KENNETH POOL's signature brand of sexy, opulent, unapologetic glamour.